Cornell M.Eng Alumna, Engineer, and Aspiring Changemaker.
CV
Professional Summary
Diksha Nasa is a product management professional with a strong foundation in both technical and business domains. Currently pursuing her Master’s in Engineering Management at Cornell University and holding a Bachelor’s in Computer Science and Business Systems, she brings a well-rounded perspective to product development.
Throughout her internships and academic projects, Diksha has demonstrated expertise in defining product vision, creating strategic roadmaps, and driving collaboration across teams. Her experience at Whisker highlights her ability to manage feature prioritization, sprint planning, and cross-functional teamwork, leading to projected improvements in team efficiency and user engagement.
With a focus on data-driven decision-making, Diksha leverages analytics to optimize product performance and inform strategic initiatives. Her experience spans IT services, marketing, and consulting, allowing her to navigate diverse industry challenges and align product features with market needs. She excels in crafting PRDs, GTM strategies, and subscription models that balance user experience with business objectives.
Diksha is recognized for her ability to connect technical teams with business stakeholders, translating complex concepts into clear, actionable plans. She is well-versed in agile methodologies and strategic planning, enabling her to lead product initiatives in dynamic, fast-paced environments.
Work Experience
May 2024 - August 2024
Whisker, Auburn Hills, USA - Product Management Intern
– Led the product vision for the cat wellness domain, overseeing feature prioritization, JIRA backlog management, and sprint planning, with a projected 15% improvement in team delivery. Worked cross-functionally with engineering and marketing teams to ensure alignment between the product roadmap and strategic business goals.
– Spearheaded the development of a premium subscription model, crafting a detailed PRD and GTM strategy, projected to increase user retention by 25% and boost revenue by 20%. Additionally, established KPIs and implemented A/B testing frameworks for the new feature backlog to drive data-informed product decisions.
October - December 2022
SIS Limited, New Delhi, India - Procurement Team Intern
– Analyzed market trends and supplier research for informed procurement decisions.
– Streamlined processes, reducing procurement costs by 10%, enhancing supply chain efficiency.
July - September 2022
Tata Consultancy Services, Pune, India - IT Service Unit Intern
– Analyzed Industry 4.0 ERP systems, identifying inefficiencies and proposing optimization strategies, resulting in projected cost savings of 15%.
– Developed a comprehensive business case outlining proposed optimizations and potential ROI, demonstrating strategic thinking and analytical skills to stakeholders.
April - June 2022
Aman Cleaning Equipments, Noida, India - Marketing Intern
– Conducted comprehensive market analysis to identify customer needs, leading to strategic recommendations that drove a 20% revenue increase over three months while improving lead response times by 25% through enhanced CRM processes.
– Assisted in developing targeted marketing strategies aligned with market trends, ensuring product features met customer expectations and resulting in higher customer engagement and satisfaction.
February - May 2022
HighRadius, Bhubaneshwar, India - Consulting and Customer Value Intern
– Developed region-specific market entry model, projected 15% operational profit growth.
– Analyzed macro-economic scenario, recommended cost-effective methods, saved 4% operational expenses.
February - April 2022
Surya Power Solutions, Noida, India - Web Developer
– Designed and developed user-friendly website, contributed to 30% online sales increase.
– Enhanced website UI, led to 20% increase in inbound calls and 15% higher conversion rate.
Education
August 2023 - December 2024
Cornell University
MEng. Engineering Management
July 2019 - May 2023
SRM University
B.Tech Computer Science and Business Systems
Interests
Diksha Nasa is deeply passionate about strategy, consulting, and product management, driven by a keen interest in leveraging her skills to solve complex problems and drive innovation. With a natural inclination towards strategic thinking, she thrives on analyzing market trends, identifying opportunities, and devising actionable plans to achieve organizational objectives. Her enthusiasm for consulting stems from a desire to collaborate with diverse teams, provide strategic guidance, and deliver tangible results that propel businesses forward. Additionally, Diksha is intrigued by product management, relishing the opportunity to conceptualize, develop, and launch innovative solutions that address user needs and enhance customer experiences. Through continuous learning and hands-on experience, she remains committed to refining her expertise in these areas and contributing to the success of dynamic and forward-thinking organizations.